Google UX Design Professional Certificate:
Mobile App and Responsive Website
A Book About Town
Google UX Design Professional Certificate
Google Docs, Sheets, Slides
This goal of this project was to design a user experience for a social good. This involved creating a fully functioning high fidelity prototype of a mobile app and responsive website.
The prompt that I chose and designed for was:
Design a way for communities to ensure that everyone has access to books.
With my background in Information Studies, professional library experience, and a passion for this prompt, I was quickly and easily able to come up with ideas for this project, as a UX Designer.
I began this project the same as we began the other work throughout the course - with the beginning UX Design Process steps: Empathize, Define, and Ideate.
I developed personas, created user stories, user journey maps, problem statements, completed a competitive audit, and a Crazy Eights exercise.
Based on this information, I determined that the intended audience of the mobile app and responsive website to be primarily adults, with interest in literature and local literary-based activities.
After completing the beginning design process, I moved on to creating wireframes and a low-fidelity prototype.
Since I was designing across devices, I used a progressive enhancement strategy, focusing on a mobile-first philosophy. Since the primary user would likely be reviewing the app, as opposed to the responsive website, I chose to focus my attention on this portion of the project first.
I began with paper wireframes and converted them into a low-fidelity prototype.
User Testing & Results
Next, we tested the low-fidelity prototype in a usability study. This was an unmoderated study, that the users were set to complete within a 30 minute timeframe, at their earliest availability.
Based on the user testing, there were some iterations made to the design, and the low-fidelity prototypes were remade based on suggestions provided by the user feedback.
Solving a Problem for Social Good
Going through the process, exactly as I know how to, led me to understand the specific user needs and come up with solutions that were useful, well-organized, and beneficial.
Working to Create a Mobile App and a Responsive Website
There are huge differences between the purpose of a mobile app and a correlating responsive website, particularly for businesses that provide a social good. This prompt helped me reflect on this in a new and deeper way.